Building a successful law firm often feels like going through a labyrinth, but there is a roadmap that you can follow to create a law firm that generates $ 5-10 million in revenue and produces wealth for the owners. Learn from Sasha Berson, one of the top industry experts as he shares practical tactics for building a better business and enjoying a better life.

Aggressively growing firms leverage the cutting edges of technology to fine tune their marketing growth engine and eat up marketing share from those watching on the sidelines. Learn advances in automation – deeper reporting accuracy – improve conversion rates with creative financing – customized customer experiences – 1:1 video based email – replacing intake data entry – content strategy analysis – marketing data integration – and the importance of both self-reported and automated marketing channel attribution modeling.

Join Colleen Young as she shares the "80/20 Staffing" approach for law firms. Learn about seven key positions and a 24-month roadmap for optimal efficiency. Discover how delegation can transform your workflow and empower growth. Take advantage of revolutionizing your firm's staffing strategy.

This session is for law firms who are experiencing growth but aren't seeing the return on their hard work in the form of profits. Facing climbing expenses and shrinking gross profit margins, implementing business model profit optimization as a strategy will sustainably grow your bottom line and create opportunities to reinvest in the growth of your business and personal wealth.​

In this transformative session, law firm owners will uncover the critical differences between leading and managing within the unique ecosystem of their practices. "Leading with Vision, Managing with Precision" delves into the art of steering your firm with inspirational leadership that fuels growth through optimism, juxtaposed against the tactical precision of management that ensures operational efficiency. Attendees will explore when to wear the leader's hat, inspiring their team towards a shared vision, and when to switch to the manager's role, focusing on the nuts and bolts that keep the firm running smoothly. This presentation is designed to empower you with the strategies to navigate your firm's growth trajectory, emphasizing that true growth is not driven by fear but by a steadfast optimism and a clear vision for the future. Join us to learn how to blend visionary leadership with effective management, setting your law firm on a path to sustainable success in an ever-evolving legal landscape.

Every business owner knows that the health of their company is
directly tied to the amount of sales they close, but most business owners think sales are
made through scripts, sending proposals, or long 90 minute conversations. Join David Neagle as he shares with you The 4 Most Important Questions You Need To Ask To Close 50% More Sales. Double your sales by implementing a few key strategies that will leave you feeling confident in any sales conversation and your prospects excited to say "YES"!

What if you could spend way less time in your business WHILE helping way more people? This exciting and interactive presentation is for those ready to achieve a whole new level of freedom, income, and impact. Get ready to escape the grind, hire all-star VAs, and cut your work week in half.

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Breaking down the 50 core systems across admin, marketing, finance, HR that e very firm needs to get in place as you expand

Starting a business is hard. Getting those first few clients can one of the hardest things for new business owners. I've broken down what every attorney should do first to build a firm foundation in marketing and get enough clients to get their firm off the ground.

Gain a comprehensive understanding of how paralegals, when strategically utilized, become integral contributors to the growth and success of law firms. This presentation aims to inspire law firm leaders to reconsider their approach to staffing, recognizing the untapped potential within their resources.

Discover how to add half a million dollars in new revenue to your law firm through a high-profit, easy-to-implement system. I walk you through the three core habits you need to follow to get more cases at record low cost of acquisition. This includes referral meet-ups, an email newsletter, and a print mailer. And I make all of it super easy to understand and take action with!

Legacy Creator: The journey to and beyond eight figures requires a completely different methodology for hiring. First off, you have to Always Be Hiring (the ABH mindset). Second, you need to treat hiring like marketing and have an endless pipeline of opportunity generated by smarter business ads. And finally, you have to rethink the old way of hiring one-by-one and start thinking about hiring in blocks of team members. This session will show you both the strategic planning steps and the action plan you need to get a brand new talent acquisition system in place in the next 30 days or less!

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How to create and evaluate stand out brand names and the many benefits of using a brand name vs. just naming your firm after yourself.

How to start and build a virtual Personal Injury Law firm that is lifestyle friendly

How law firms can develop a Content Loop to consistently generate referrals and stay top of mind with their network.

During this session, we cover business-centric (instead of marketing-centric) KPIs; how to handle multi-source attribution with CRM systems and talk about the KPIs that really make a difference to law firms, instead of those that are easily fungible by agencies who don’t have their clients’ best interests in mind.

Craft an irresistible lead magnet tailored for your law firm to effortlessly captivate and nurture potential clients. This comprehensive workshop will delve into various types of lead magnets, strategies for crafting compelling offers, and optimal placement across diverse marketing channels. Additionally, we'll explore post-collection tactics, including automated email sequences and strategic touchpoints, ensuring seamless conversion and client engagement.

In today's competitive legal landscape, attracting and retaining top legal talent is paramount for the success of law firms and legal departments. Join us for an exclusive presentation titled "The Art of Hiring, Onboarding & Retaining Legal Leaders with a Guaranteed ROI in 30 Days!" This dynamic session is tailored for legal industry professionals seeking to revolutionize their approach to recruitment and talent management, with a promise of achieving a significant return on investment (ROI) within just 30 days.
In this transformative presentation, you will delve into strategies specifically designed for the legal sector. We will unveil proven methods for identifying, hiring, and onboarding legal leaders who will make an immediate impact on your organization. Moreover, we will explore retention strategies tailored to the unique challenges faced by legal professionals, ensuring that your investment in top talent pays off quickly.
By the end of this presentation, you will be equipped with actionable insights, best practices, and a roadmap to build a legal team that not only meets but exceeds your expectations. If you are committed to elevating your legal practice and achieving a guaranteed ROI on your talent investment in just 30 days...or LESS!

In this groundbreaking presentation tailored for ambitious lawyers, dive deep into 3 transformative strategies that have already led countless law firms to exponential growth. Uncover how cutting-edge techniques in client acquisition, leveraging AI technology, and innovative lead conversion methods can catapult your practice into the multi-million revenue bracket.
Whether you're a solo practitioner or part of a larger firm, these insights are the key to unlocking a future of unprecedented financial success and professional satisfaction. Join us to revolutionize your practice and achieve your goal of $10 million in revenue in 2024.

Is your business’ intake process eroding or enhancing your growth objectives? Due to incomplete and inconsistent intake systems, many small business owners and operators fail to maximize their return on marketing spend and achieve their revenue goals.

In this session, Smith.ai’s SVP of Growth, Maddy Martin, will draw on her 15 years of business development and digital marketing experience to pinpoint the primary ways most businesses prematurely lose potential clients, and then she’ll provide 5 simple solutions to close more sales without increasing lead-generation costs.

Ready to focus your hard-earned money — not to mention your limited time and energy — and convert more conversations to clients? Immediately get more of the clients you want with Maddy’s actionable advice.

Here’s what you’ll learn:
-Common intake pitfalls that limit business growth
-How to identify symptoms of faulty intake systems
-Components of the best intake systems that benefit you and your potential clients
-5 Proven ways to better control and streamline your intake system for consistent results
-The technology, tools, and talent you need to implement a high-functioning intake system on a budget

The ultimate yearly guide to becoming the CFO of your law firm and life. I'll uncover the flywheel of money that happens every calendar year and exactly what action law firm owners should be taking, and when during the year.

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Join Jesse Mahle, our Chief Officer of CX and Sales, in a dynamic session focused on elevating client satisfaction within law firms. Explore the pivotal role of Net Promoter Score (NPS) in measuring client loyalty and advocacy, and discover practical strategies for enhancing overall client experiences. Jesse will discuss innovative approaches and how incorporating a virtual Client Happiness Coordinator within your staff can cultivate lasting client relationships and drive firm success. Don't miss this opportunity to learn how to prioritize client satisfaction and accelerate your firm toward unparalleled growth.

Embark on a journey to redefine the revenue potential of your law firm with "Revenue Reimagined: Perfecting Your Law Firm's Intake & Sales Blueprint." This comprehensive session is designed to guide law firm business owners, from those who personally manage their sales intake to those steering vast sales teams, on a path to uncover and capitalize on hidden revenue opportunities. Dive deep into the intricacies of streamlining inefficiencies and sealing the gaps within your intake and sales processes. We will explore strategies to avoid common pitfalls, identify and refine your core sales processes, map out the client journey with precision, and tailor these processes to align with your firm’s unique size and specialty areas. This hands-on session will empower attendees to build and implement repeatable, efficient processes that not only boost revenue but also reinforce the foundation for sustainable growth.

Make no mistake, producing and publishing videos is critical to your law firm growth.
Discover the precise scripting techniques that lawyers are utilizing to generate an endless stream of engaging video content. Overcome your video-related anxieties and avoid common pitfalls as you learn the art of shooting content. But creating videos is only part of the equation—gain insights into the strategies that get views and engagement through effective distribution.
More than just a marketing tool, videos make you relatable and human in the eyes of your potential clients. Explore how to harness the unique power of video to make clients eager to connect with you.
This proven system isn't limited by the size or focus of your law firm; it adapts seamlessly to all practices. Countless lawyers have already experienced transformative results by implementing these strategies. Now, it's your turn.

It's every lawyer's dream to enjoy a rich and fulfilling career practicing the law. Unfortunately, many lawyers struggle with the rollercoaster ride that is the billable hour, difficult clients, and lack of free time at home. Please join top legal expert Steve Fretzin as he demystifies the work-life balance predicament that today's lawyers are facing. A few of the many takeaways provided here include:
• Why being a Rainmakers is critical to your ongoing success and happiness.
• How to become a Rainmaker.
• How to achieve that work-life balance you’ve heard so much about.
• How to leverage that bigger book of business to realize your dreams.
This program was specifically created for attorneys who are tired of feeling overwhelmed and who are motivated to make changes to improve their lives. Please click below to register and start living your life on your terms.

What does Local Search mean for your firm? How can you leverage GBP features, service areas, and reviews to rank high in search engine results? Join us as we delve into the power of local search and the strategic advantage of establishing additional office locations. Learn best practices and the transformative results of both optimizing your local, online presence and tapping into new markets across multiple geographies.

Understand the key elements of a cohesive and high-performing team
Learn strategies for effective hiring and team building
Discover tips for fostering a collaborative team environment
Explore techniques for maximizing individual and team performance

You didn’t start your law firm to wear multiple hats and make low to mid-six-figures, but, if you are like most, this is exactly where you are. In this breakout session, Sasha Berson, one of the top experts, shares a practical formula for getting out of the rot and joining the ranks of the 7-figure earners.

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Have you ever wondered why you see nationwide firms on facebook but not on google? There's been a shift in the last few years and the firms that know how to take advantage of it are finding more clients, lower costs per case and less competition. But it requires a fundamental shift in how you approach both advertising and intake. Find out how in this presentation.

From creating a marketing budget to allocating marketing, to managing the performance of marketing dollars across channels. Let's discuss how to effectively measure and manage marketing investments.

In this session, we'll dive into why and how to build your humanity into your business in a way that can never be replaced by AI, so you can continue to charge premium fees, and engage just about every client you meet with for a healthy fee your clients are happy to pay. From building my own law practice from scratch into a million dollar+ business by inventing a new law business model, and then helping hundreds of lawyers apply that model in their practices over the past 20 years, I've witnessed the transformative power of prioritizing genuine human connections in legal practice. I've been building my companies with an eye toward the future, knowing that there would be a time that technology would advance so rapidly that it could replace lawyers altogether. The time is here now, and we could not be more well-positioned as an industry to develop our humanity to offset the risks of technology while using technology to its fullest capacity. Join me as I lead you through the intersection of a human-centric law practice model that uses technology to support you to be the counselor to your clients for life.

With the entrance of private equity into the legal space and the coming deregulation, there have never been more law firms being bought and sold. Brooke's latest book helps attorneys prepare to exit, dominate, or create mailbox money in this new environment.

- Understand how to value your firm
- Create a plan to increase the value using:
*Time
*Buyer Type
*Strategic Improvement
- Grasp the truth of Revenue is vanity, profit is sanity.
- Answer the question of what you really want:
*Buy another firm
*Sell your current firm
*Create mailbox money

This talk is based on Brooke's book which is being released in March 2024.

You want to grow your firm AND individual practices. While there are other barriers, the real problem is that you probably lack a strong story that connects the firm’s growth with practice- or group-level books of business.
To align the success of the firm and practices, you must uncover, develop and share the core story of the firm.
By uncovering the elements of this story and marrying those with archetypal storylines that describe your value, you create the unique, compelling and memorable narrative that grows the firm AND individual books of business.
Your Capital S Story is the rising tide that lifts all lawyers!

This session delves into the pivotal role of real-time information, emphasizing its timeliness for gaining a competitive edge. Explore the importance of understanding your business score and ensuring the accuracy of the data you rely on for well-informed decisions. Uncover the value of insightful decision-making and seek the right advice to elevate your strategic approach. Concluding with a visionary perspective, learn how to start with the end in mind, crafting a 10-year vision, building a one-year plan, and breaking it down into actionable weekly goals.

At a certain point you need to hire and build an executive team and mid level management to keep scaling.

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